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Upper Hand

Sports Management Blog

Asking the Right Questions at Your Sports Business

on Mar 20, 2018 10:10:25 AM | By Josh Williams | 0 Comments
My conversations with thousands of coaches, managers, and owners have brought up questions like, "How do we get more clients?" or "What are the best ways to market my organization to increase attendance/revenue?" or my personal favorite "Why would I invest in clientele data tools if I sell out every year and know everything about my clients?" Simple answer : Today (more than any other time in history) it is crucial to understand your clientele and understand whether your offerings are aligning with client data to determine whether or not you're getting every single dollar out of your client base. This is especially true if you are looking to throw money into marketing. So here are some key questions to ask yourself when making decisions about your business -
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Easy Client Processes with Automated Sports Management Software

on Feb 22, 2018 7:00:00 AM | By Upper Hand | 0 Comments
All of the talk, the news and the activity surrounding automation is for good reason, it works. That's great - but what does that mean to your sports business and can it help with training? It means everything for your business and yes, it will help. One story shared these notable statistics regarding the automation movement... 91% of users believe that marketing automation is “very important” to the overall success of their marketing...  and - 78% of successful marketers say that marketing automation is most responsible for improving revenue contribution.
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SEO Tips to Rapidly Increase Traffic to Your Sports Website

on Jan 12, 2018 3:54:55 PM | By Upper Hand | 1 Comment
Sports websites inhabit a popular corner of the web that continue to grow and grow. Consumers have an insatiable love for sports and parents are constantly on the look for trustworthy academies to get their kids involved in athletics. Once they’ve signed up, they want to know how their athletes or teams are doing. In addition, the interest in national sports is great for content creators that are looking for loyal visitors. There are a few ways to make sure your site stays on top of SEO for sports content to get the most possible visitors to your sports website.
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Upper Hand 2017 - A Year in the Life

on Jan 2, 2018 4:06:37 PM | By Upper Hand | 0 Comments
2017 has been a year for the record books at Upper Hand and we are so glad to have shared it with some incredible coaches, fitness trainers and sports facility owners across the nation. From the launch of Upper Hand 2.0 and our mobile app in early 2017, to the addition of major features such as Point of Sale and Memberships, our team has been bringing customer feedback to life this year, to ensure businesses have the custom tools they need, built for the unique demands of the sports industry. Here are some of the highlights!
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6 Advantages of Mobile Responsive Sports Camp Registration

on Dec 22, 2017 4:08:23 PM | By Upper Hand | 0 Comments
An online and mobile registration for your sports camp make life easier not only for clients, but for you and your staff as well. Moving your process online offers distinct benefits with which a paper registration simply cannot compete. Here are 6 reasons why going mobile is a must for your next sports camp registration:
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Sports Website Design Built for Short Attention Spans

on Dec 12, 2017 9:06:00 AM | By Upper Hand | 0 Comments
How much time do you think your sports website design has to grab and, more importantly, keep your visitors’ attention? A minute? Two minutes? Try eight seconds. Research has indicated that the human attention span is growing shorter, likely due to the influence of instant-gratification technology. While it's difficult to put a pin on the precise amount of time one's attention can focus on a single task or concept, the notion that we're more easily distracted isn't a hard sell - especially while we're browsing the internet.
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Top Basketball Drills & Trainer Resources

on Dec 7, 2017 11:00:00 AM | By Upper Hand | 0 Comments
From rebound and free-throw drills, to footwork and passing, resources and drills for basketball coaches are endless! We’ve compiled a list of some of the top sites and drills that will help basketball academies take training to the next level. You’ve probably used a lot of the same drills for years, but it’s always a good idea to widen your playbook, not just to improve the training you offer, but for your own mental growth. Challenging yourself and your staff of trainers to try new things and push limits will keep the whole team motivated!
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Top Youth Athlete Cool Down Exercises

on Nov 30, 2017 10:00:00 AM | By Upper Hand | 0 Comments
Preparation for the next practice or workout begins the moment the current one ends. The cool down at the end of your training is critical to the success of young athletes. Athletes that execute a well-planned cool down are less likely to experience soreness and injury, and more likely to be ready when the coach blows the whistle and practice begins.
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6 Staff Management Tips for Your Sports Facility

on Nov 22, 2017 3:54:23 PM | By Upper Hand | 0 Comments
As the owner of a sports business that provides training programs, camps, and lessons for young athletes, you likely manage a staff that helps coach these kids, walking them through critical exercises every day. You love working with athletes - after all that’s why you got started - but what about managing a staff of trainers and instructors? Unfortunately, it isn't always as easy as training your athletes, and it might not be something you’ve done before. These six tips for managing your training staff, however, will make it easier to ensure that your employees are taking care of daily responsibilities and working to motivate athletes.
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Top 50 Inspirational Sports Quotes

on Nov 16, 2017 11:32:00 AM | By Upper Hand | 0 Comments
Whether it's pushing your athletes to take it to the next level on the next drill, motivating your staff to impact a young player, or preparing yourself for the day ahead of you - sometimes words of wisdom from the greats can really speak to us. Here's a list of 50 of our favorite inspirational sports quotes to help drive you and your team to the next win!
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